Featured Work
The brief
This complex eight-month project started with a strategic education need. Ensure leaders and emerging leaders in an 11,000 person workforce could easily grasp key concepts of the national leadership development program.
Bring to life twenty capabilities in five domains. Transform somewhat dry information into moments of engagement. Make it work online, on social and for in-person workshops.
Don’t deviate from the principles of the LEADS Leadership Framework. Still, robe it all in familiar organizational culture.
PROJECT ELEMENTS
Develop characters and story lines. Ensure concepts of diversity mesh with corporate culture. Commission artist. Script writing and image matching. Scans and animation. Music selection, narration and timing. Video editing and mastering. All this with a dispersed team working in four provinces. Sweat, laughter, intensity and fun.
A delighted client.
videos
drawings
provinces
Cups Of Coffee
